Mumbai | May 29, 2025 — In a landmark consolidation within India's rapidly evolving dairy sector, Godrej Agrovet Ltd (GAVL) has increased its equity stake in Creamline Dairy Products Ltd (CDPL) from 51.94% to 99.32%, nearly completing its ownership of the South India-based dairy company. This strategic acquisition marks a pivotal moment in GAVL's efforts to dominate the value-added dairy segment, which is witnessing a surge in consumer demand and innovation.
The share purchase agreement, finalised with CDPL's original promoters, signifies GAVL's growing confidence in dairy as a high-growth vertical under the Godrej Group's diversified agribusiness portfolio. Creamline Dairy, renowned for its popular "Godrej Jersey" brand, has established itself as a major player across Andhra Pradesh, Telangana, Tamil Nadu, Karnataka, and parts of Maharashtra.
🔍 A Deeper Strategic Realignment
This acquisition is not just a financial transaction; it reflects a broader shift in how GAVL views the dairy industry's role in the company's future. With urban consumers increasingly opting for flavoured milk, protein-fortified beverages, probiotic curds, and on-the-go dairy formats, the value-added category is poised to outpace traditional milk consumption in urban markets.
According to internal sources and consumer trend reports like the recently released "Bottoms Up: India Says Cheers to Milk!" by Godrej Jersey, a whopping 72% of urban Indians prefer flavoured milk or add flavour to milk at home—an insight GAVL is keenly acting upon.
“This acquisition allows us full control over product innovation, supply chain efficiency, and brand strategy across one of the most promising segments in India’s dairy landscape,” said a senior official from GAVL, speaking on condition of anonymity.
🏭 Creamline Dairy: From Regional Player to National Ambition
Creamline Dairy, now nearly a wholly-owned subsidiary of Godrej Agrovet, has built a robust ecosystem of:
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250+ chilling centres
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100,000+ dairy farmers in procurement networks
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Multiple processing facilities across the southern states
With a broad portfolio spanning toned milk, flavoured milk, dahi, lassi, paneer, and more, the brand is well-positioned to expand into nutritional dairy, functional beverages, and fortified products. The integration into GAVL's broader agri supply chain is expected to reduce cost pressures and increase margins in a price-sensitive market.
📈 Why This Matters: The Bigger Picture
The consolidation reflects a growing trend among large agribusinesses to internalise dairy operations and capture long-term value. As organised dairy players face rising consumer expectations and heightened food safety standards, ownership of the supply chain—from farm to package—is becoming a strategic imperative.
Moreover, India's dairy exports are still in their infancy compared to its production capacity. Full ownership over a scalable dairy platform like CDPL may pave the way for Godrej Agrovet to pursue export-ready dairy innovations, particularly in Asia and the Middle East, where Indian dairy brands are gaining visibility.
🧭 What Lies Ahead?
With this acquisition, Godrej Agrovet signals its intent to move decisively in the next phase of dairy transformation—from volume-led growth to value-led premiumization. Expect new launches, greater digital integration for farmer engagement, and increased investments in R&D for nutritional and sustainable dairy products.
The Indian dairy industry, long driven by cooperatives and regional players, is witnessing a shift as corporate-backed, organised dairies lay new foundations for innovation, consumer delight, and export competitiveness.
📝 Editorial Summary
Title: Godrej Agrovet Acquires 99.32% of Creamline Dairy: A Strategic Leap Toward Dairy Dominance
Slug: godrej-agrovet-creamline-full-acquisition-2025
Meta Description: Godrej Agrovet increases its stake in Creamline Dairy Products Ltd to 99.32%, marking a significant move into value-added dairy. With the Godrej Jersey brand, the company is poised to reshape India's urban dairy landscape.
Tags: Godrej Jersey, Creamline Dairy, Godrej Agrovet, Indian dairy industry, milk brands India, value-added dairy products, flavoured milk, dairy innovation India, milk sector consolidation, dairy supply chain